团队
外贸客户砍价谈判话术模板看这一篇就够了
<div><article><div style="white-space-collapse: preserve; line-height: 1.75;"><font color="#000000" style="" size="4"><b style="">对应超级爱砍价的客户：</b></font></div><div style="white-space-collapse: preserve; line-height: 1.75;"><font color="#000000" style="" size="3">
</font><div style="line-height: 1.75;"><font color="#000000" size="3">他们的口头禅：</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">I am not happy with your price. </font></div><div style="line-height: 1.75;"><font color="#000000" size="3">It’s very expensive.</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">Can you do something about the price?</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">Please I want big discount.</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">I will order many many.</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">处理技巧：</font></div><div style="line-height: 1.75;"><font size="3"><font color="#000000">第一轮: Ok boss, we tried hard and give you very big discount 5%. </font><span style="color: rgb(0, 0, 0);">Please let us know your decision.</span></font></div><div style="line-height: 1.75;"><font color="#000000" size="3">要浮夸，说我们已经给予很大的折扣。</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">第二轮: You are a very good bargainer. Ok, I will check with our director and let you know.</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">你太会讲价了。好吧，我再去和我的主管谈谈。第三轮: The price is our minimum.这是我们的最低价了。</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">话术推荐：</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">1) 从质量出发，以下都是一分钱一分货的不同表达：</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">Price needs to comply with the quality.</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">You get what you pay for.Price is what you pay. </font></div><div style="line-height: 1.75;"><font color="#000000" size="3">Value is what you get.</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">Sir, buy cheap, buy twice.You get what you pay for.</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">2) You can always find the lower price but quality is definitely different.</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">你永远可以找到更低的价格的，但质量肯定不一样的。</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">3) 如果得寸进尺，恶意还价：Sorry, stop that. We can’t make any concessions.</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">抱歉，不用再说了。我们无法进一步让价了。The choice is yours. </font></div><div style="line-height: 1.75;"><font size="3"><font color="#000000">自便No bargain. </font><span style="color: rgb(0, 0, 0);">或者No haggle.</span><span style="color: rgb(0, 0, 0);">恕不还价</span></font></div><div style="line-height: 1.75;"><font color="#000000" size="3">
</font></div><div style="line-height: 1.75;"><font size="3"><font color="#000000">4) 他如果和你画饼，说这是试单，接下来会订很多很多，可以回复：Well. / OK, we will credit when you place the additional order.</font><span style="color: rgb(0, 0, 0);">好，价格还是不变，但是下次你如果下单我们给你返差价。</span></font></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0);"><font size="3"> </font></span></div><div style="line-height: 1.75;"><div style="line-height: 1.75;"><div style="line-height: 1.75;"><font color="#000000" style="" size="4"><b style="">对应爱货比三家的新客户：</b></font></div><div style="line-height: 1.75;"><font color="#000000" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">对应爱货比三家的新客户，要设法了解他比较的质量标准是不是一致？还有他是通过什么渠道是比价的？</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3"><b>话术推荐</b></font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">Too expensive, compared to whom?太贵了？你同哪家比较呢？</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">How much higher are we? 我们贵了多少?</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">What price were you expecting?你的目标价是多少呢?</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">Are you referring to the same quality and quantity?你对比的是同等质量和数量的吗?或者如果差异太大，侧面问他一些质量参数，找出不同价的原因。</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">When is the last time you purchased or inquired?上一次采购或者询价的时间是什么时候？摸清楚了，再来突出你们产品的优点或者公司服务的优势。</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3"><b>话术推荐</b></font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">On the surface, it may seem that way, but let’s talk about some of the reasons our product has a higher price point.表面看来是一样的，但是我和你讲讲为何我们产品会更贵一些的原因。</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="4"><b style="">对应有潜力但预算有限的小客户</b></font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3"><b>处理技巧：</b></font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">对应有潜力但预算有限的小客户，可以了解下他的采购预算，推荐客户其他可价位低一些的款式。或者如果在能让利的情况下，要有前提条件地让利，比如调高下单数量，设置下单时间线，或者是需要付全款等。</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3"><b>话术推荐：</b></font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">Could you please advise your budget? So we can see if there is any other solution for you.能否告知你的预算？我们看看还有没有其他方案。</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">If you can place order by 10th Jan, we agree to give you 3%discount.如果你能在1月10号前下单，我们同意给你3%的折扣。You drive a hard bargain. We can only meet you half way by making further reduction by 2% and request 100% advance payment.你太会讲价了。我们只能再降低2%并且需要你这边100%全款预付。</font></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">On an order of 2000 units, 5% discount will be offered.定量达到2000套，我们会给予5%的折扣。如何界定客户是否有潜力呢？比如客户定制的logo是知名品牌，或者通过背景调查查到客户的公司规模或者公司级别。这类客户一开始下单都是从试单开始，需要时间磨合。</span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">
</span></div><div style="line-height: 1.75;"><div style="line-height: 1.75;"><div style="line-height: 1.75;"><font color="#000000" style="" size="4"><b>对应有潜力但觉得价格贵的大客户</b></font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="4"><b>
</b></font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3"><b>处理技巧: </b></font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">如果新客户，且询价数量不错，或者是工程类/机械类货值比较高的项目，如果进入到价格谈判环节，避免价格纠缠，最好的办法就是不能顺着他的话去回应：能不能再便宜。一定要引导客户关注产品或者公司服务的价值。</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3"><b>话术推荐：</b></font></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">I definitely hear what you’re saying, but let’s take the price out of this for a moment. Besides price, what other reasons do you have for not moving forward with this currently?我完全了解你的意思，但除却价格，还有其他因素影响到这个订单的进展吗？</span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">We can definitely have a conversation about specific numbers, but let’s make sure we’re on the same page about this solution being a good fit for your needs.价格我们可以进一步商量的，但最主要是，提供的这个方案是不是符合你的需求？因为这类的议价，价格并非关键点,质量和售后服务才是。</span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">
</span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">先了解客户的真正需求，再看看是不是需要调整配置，还是更换方案：We want to stick around and be there for you in the long-term.我们更希望的是长期的合作。在引导的时候，语气要把握好，不是牛逼哄哄地表示你们的实力，而是要跟客户解释，为什么是这个价格，具体贵在哪些地方，并且合适的话，可以给客户看看合作开的一些品牌客户，让他觉得你们的实力牛。</span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">
</span></div><div style="line-height: 1.75;"><div style="line-height: 1.75;"><div style="line-height: 1.75;"><font color="#000000" style="" size="4"><b style="">对应临下单索要折扣的常规客户</b></font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">处理技巧：针对这类客人，他精明，了解市场行情，在初始报价时要留有议价空间。他们要的不是便宜，要是是感觉占了便宜。如果确实没让利空间，也可以坚持立场不松动。因为到临下单再试图讲价的，基本只是心存一点点侥幸。</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">话术推荐：The price we quote is already our most favorable price. We are unable to entertain any counter offer. But we will absorb the local truck charge for you since you are our valued client.报价已经是我们最低的价格了，没办法再降价了。但是鉴于你是我们重要客户，我们会承担本地运输费用。</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">Please understand we have kept the price close to the cost of production and cannot offer you any more discount.报价已经接近我们的成本价，所以无法再让步了。请你理解。</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">If we cut down the price, we can hardly keep reasonable profit on the order. 如果我们减价，这个订单我们就几乎没任何利润了。</font></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">Through careful thought, we must say frankly that our price is moderately fixed and we are unable to grant the reduction you asked for.经过深思熟虑，坦白说，我们的价格已经确定，无法给予贵方要求的降价。</span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">
</span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0);"><b style=""><font size="4">对应返单但是不同意涨价的客户</font></b></span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0);"><b style=""><font size="4">
</font></b></span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">处理技巧：任何涨价都要合乎常理。没有一个客户乐意听到涨价，学会站在客户角度去思考，他得考虑到他的利润空间，或者他那边的销路影响。当你们做了涨价决定，一定要坚持底线。如果是原材料涨价，或者受汇率波动，可以附走势图给他，更有说服力。如果是受市场因素或者产业升级的调价，可以强调你们的产品升级，技术改良，服务上如何提升等，去游说客户。</span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">
</span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">话术推荐：Due to the constant increase of raw material cost and steep fall in exchange rate, we unfortunately have to adjust the price for this order. We promise we will review the price in the next order.因为原材料持续上涨和汇率波动，我们不得不调整这个订单的价格。我们承诺，</span><span style="color: rgb(0, 0, 0); font-size: medium;">下个订单我们一定会重新审视价格。</span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">We have made every attempt to avoid the increase, but were fuse to compromise on quality.我们尽力想维持原价,但是我们不想对质量妥协。表示价格上涨，但你们不会偷工减料来维持原价。希望客户理解为此你们不得不相应的涨价。</span></div></div></div></div></div></div></div></div></article></div>
</font><div style="line-height: 1.75;"><font color="#000000" size="3">他们的口头禅：</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">I am not happy with your price. </font></div><div style="line-height: 1.75;"><font color="#000000" size="3">It’s very expensive.</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">Can you do something about the price?</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">Please I want big discount.</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">I will order many many.</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">处理技巧：</font></div><div style="line-height: 1.75;"><font size="3"><font color="#000000">第一轮: Ok boss, we tried hard and give you very big discount 5%. </font><span style="color: rgb(0, 0, 0);">Please let us know your decision.</span></font></div><div style="line-height: 1.75;"><font color="#000000" size="3">要浮夸，说我们已经给予很大的折扣。</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">第二轮: You are a very good bargainer. Ok, I will check with our director and let you know.</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">你太会讲价了。好吧，我再去和我的主管谈谈。第三轮: The price is our minimum.这是我们的最低价了。</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">话术推荐：</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">1) 从质量出发，以下都是一分钱一分货的不同表达：</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">Price needs to comply with the quality.</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">You get what you pay for.Price is what you pay. </font></div><div style="line-height: 1.75;"><font color="#000000" size="3">Value is what you get.</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">Sir, buy cheap, buy twice.You get what you pay for.</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">2) You can always find the lower price but quality is definitely different.</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">你永远可以找到更低的价格的，但质量肯定不一样的。</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">3) 如果得寸进尺，恶意还价：Sorry, stop that. We can’t make any concessions.</font></div><div style="line-height: 1.75;"><font color="#000000" size="3">抱歉，不用再说了。我们无法进一步让价了。The choice is yours. </font></div><div style="line-height: 1.75;"><font size="3"><font color="#000000">自便No bargain. </font><span style="color: rgb(0, 0, 0);">或者No haggle.</span><span style="color: rgb(0, 0, 0);">恕不还价</span></font></div><div style="line-height: 1.75;"><font color="#000000" size="3">
</font></div><div style="line-height: 1.75;"><font size="3"><font color="#000000">4) 他如果和你画饼，说这是试单，接下来会订很多很多，可以回复：Well. / OK, we will credit when you place the additional order.</font><span style="color: rgb(0, 0, 0);">好，价格还是不变，但是下次你如果下单我们给你返差价。</span></font></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0);"><font size="3"> </font></span></div><div style="line-height: 1.75;"><div style="line-height: 1.75;"><div style="line-height: 1.75;"><font color="#000000" style="" size="4"><b style="">对应爱货比三家的新客户：</b></font></div><div style="line-height: 1.75;"><font color="#000000" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">对应爱货比三家的新客户，要设法了解他比较的质量标准是不是一致？还有他是通过什么渠道是比价的？</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3"><b>话术推荐</b></font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">Too expensive, compared to whom?太贵了？你同哪家比较呢？</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">How much higher are we? 我们贵了多少?</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">What price were you expecting?你的目标价是多少呢?</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">Are you referring to the same quality and quantity?你对比的是同等质量和数量的吗?或者如果差异太大，侧面问他一些质量参数，找出不同价的原因。</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">When is the last time you purchased or inquired?上一次采购或者询价的时间是什么时候？摸清楚了，再来突出你们产品的优点或者公司服务的优势。</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3"><b>话术推荐</b></font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">On the surface, it may seem that way, but let’s talk about some of the reasons our product has a higher price point.表面看来是一样的，但是我和你讲讲为何我们产品会更贵一些的原因。</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="4"><b style="">对应有潜力但预算有限的小客户</b></font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3"><b>处理技巧：</b></font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">对应有潜力但预算有限的小客户，可以了解下他的采购预算，推荐客户其他可价位低一些的款式。或者如果在能让利的情况下，要有前提条件地让利，比如调高下单数量，设置下单时间线，或者是需要付全款等。</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3"><b>话术推荐：</b></font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">Could you please advise your budget? So we can see if there is any other solution for you.能否告知你的预算？我们看看还有没有其他方案。</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">If you can place order by 10th Jan, we agree to give you 3%discount.如果你能在1月10号前下单，我们同意给你3%的折扣。You drive a hard bargain. We can only meet you half way by making further reduction by 2% and request 100% advance payment.你太会讲价了。我们只能再降低2%并且需要你这边100%全款预付。</font></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">On an order of 2000 units, 5% discount will be offered.定量达到2000套，我们会给予5%的折扣。如何界定客户是否有潜力呢？比如客户定制的logo是知名品牌，或者通过背景调查查到客户的公司规模或者公司级别。这类客户一开始下单都是从试单开始，需要时间磨合。</span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">
</span></div><div style="line-height: 1.75;"><div style="line-height: 1.75;"><div style="line-height: 1.75;"><font color="#000000" style="" size="4"><b>对应有潜力但觉得价格贵的大客户</b></font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="4"><b>
</b></font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3"><b>处理技巧: </b></font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">如果新客户，且询价数量不错，或者是工程类/机械类货值比较高的项目，如果进入到价格谈判环节，避免价格纠缠，最好的办法就是不能顺着他的话去回应：能不能再便宜。一定要引导客户关注产品或者公司服务的价值。</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3"><b>话术推荐：</b></font></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">I definitely hear what you’re saying, but let’s take the price out of this for a moment. Besides price, what other reasons do you have for not moving forward with this currently?我完全了解你的意思，但除却价格，还有其他因素影响到这个订单的进展吗？</span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">We can definitely have a conversation about specific numbers, but let’s make sure we’re on the same page about this solution being a good fit for your needs.价格我们可以进一步商量的，但最主要是，提供的这个方案是不是符合你的需求？因为这类的议价，价格并非关键点,质量和售后服务才是。</span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">
</span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">先了解客户的真正需求，再看看是不是需要调整配置，还是更换方案：We want to stick around and be there for you in the long-term.我们更希望的是长期的合作。在引导的时候，语气要把握好，不是牛逼哄哄地表示你们的实力，而是要跟客户解释，为什么是这个价格，具体贵在哪些地方，并且合适的话，可以给客户看看合作开的一些品牌客户，让他觉得你们的实力牛。</span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">
</span></div><div style="line-height: 1.75;"><div style="line-height: 1.75;"><div style="line-height: 1.75;"><font color="#000000" style="" size="4"><b style="">对应临下单索要折扣的常规客户</b></font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">处理技巧：针对这类客人，他精明，了解市场行情，在初始报价时要留有议价空间。他们要的不是便宜，要是是感觉占了便宜。如果确实没让利空间，也可以坚持立场不松动。因为到临下单再试图讲价的，基本只是心存一点点侥幸。</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">话术推荐：The price we quote is already our most favorable price. We are unable to entertain any counter offer. But we will absorb the local truck charge for you since you are our valued client.报价已经是我们最低的价格了，没办法再降价了。但是鉴于你是我们重要客户，我们会承担本地运输费用。</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">
</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">Please understand we have kept the price close to the cost of production and cannot offer you any more discount.报价已经接近我们的成本价，所以无法再让步了。请你理解。</font></div><div style="line-height: 1.75;"><font color="#000000" style="" size="3">If we cut down the price, we can hardly keep reasonable profit on the order. 如果我们减价，这个订单我们就几乎没任何利润了。</font></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">Through careful thought, we must say frankly that our price is moderately fixed and we are unable to grant the reduction you asked for.经过深思熟虑，坦白说，我们的价格已经确定，无法给予贵方要求的降价。</span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">
</span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0);"><b style=""><font size="4">对应返单但是不同意涨价的客户</font></b></span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0);"><b style=""><font size="4">
</font></b></span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">处理技巧：任何涨价都要合乎常理。没有一个客户乐意听到涨价，学会站在客户角度去思考，他得考虑到他的利润空间，或者他那边的销路影响。当你们做了涨价决定，一定要坚持底线。如果是原材料涨价，或者受汇率波动，可以附走势图给他，更有说服力。如果是受市场因素或者产业升级的调价，可以强调你们的产品升级，技术改良，服务上如何提升等，去游说客户。</span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">
</span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">话术推荐：Due to the constant increase of raw material cost and steep fall in exchange rate, we unfortunately have to adjust the price for this order. We promise we will review the price in the next order.因为原材料持续上涨和汇率波动，我们不得不调整这个订单的价格。我们承诺，</span><span style="color: rgb(0, 0, 0); font-size: medium;">下个订单我们一定会重新审视价格。</span></div><div style="line-height: 1.75;"><span style="color: rgb(0, 0, 0); font-size: medium;">We have made every attempt to avoid the increase, but were fuse to compromise on quality.我们尽力想维持原价,但是我们不想对质量妥协。表示价格上涨，但你们不会偷工减料来维持原价。希望客户理解为此你们不得不相应的涨价。</span></div></div></div></div></div></div></div></div></article></div>
